Summary

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Foundation Year2007
Country🇺🇸 United States
FoundersDavid A. Steinberg, John Sculley
TierPaid Only
PlatformsWeb Browsers
AI FeaturesCustomer Acquisition, Customer Growth, Email Marketing, Omnichannel Marketing
Pricing FromN/A
SupportYes
Best Used ForEmail Marketing and Marketing
Affiliate ProgramNo
White LabelNo
APINo

Description

Zeta Global is a powerful AI-driven marketing tool that helps brands grow by understanding and connecting with their customers. With the Zeta Marketing Platform, companies can track consumer behavior and engage them through personalized emails, data management, and omnichannel experiences all in one place. The platform uses advanced AI to analyze vast data, making marketing easier and more effective. Recently named a leader in email marketing by Forrester, Zeta is trusted by brands worldwide for its ability to simplify complex marketing, boost customer retention, and drive growth. The recent addition of LiveIntent to Zeta’s offerings further enhances its identity resolution and mobile capabilities, making it a leading choice for marketers.

Features

  • Data Management
  • Messaging
  • Activation
  • Customer Acquisition
  • Customer Growth
  • Customer Retention
  • Omnichannel Marketing
  • Data & Identity
  • Agile Intelligence

Free Plan & Pricing

Free Tier

No free plan/trial available for Zeta Global
Paid Plans
Plan
Zeta Global did not provided any information about their pricing plans. Contact Zeta Global to know more.
Refund Policy
Zeta Global did not provided any information about their refund policy.

5 Ratings

[3.5/5]

[N/A]

5app.ai Rating

[N/A]

AI Review

[1.5/5]

Zeta Global has received mostly negative reviews. Many users have reported issues with customer service, account management, and technical problems. Some users have experienced difficulties with activating debit cards, logging into the app, and receiving payments. The platform has been criticized for its slow response times and lack of attention to specific user needs. While some users appreciate the platform's features, such as email marketing management and data integration, the overall experience is marred by technical issues and poor customer support. Additionally, there have been concerns about the platform's reliability and the high price level, which has led to a low overall satisfaction rating.

Last Fetched Date: November 12, 2024, 11:51 am
Our Expert's Opinion

[4.2/5]

After testing Zeta Global, I found it to be a powerful tool with strong AI capabilities that help track and engage customers across channels. The platform combines data management, messaging, and activation in one place, making it convenient for creating personalized marketing. Compared to other tools, Zeta’s data insights and customer targeting are impressive, and the integration of LiveIntent adds value, especially for mobile. However, the platform can be a bit overwhelming for beginners due to its range of features and analytics options, which may take time to learn. Also, while it simplifies many marketing processes, the setup and customization can feel a bit complex. Overall, Zeta Global is a robust choice for experienced marketers looking for advanced features.

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