Upfluence is an all-in-one influencer and creator platform that helps brands turn creators into real revenue. It lets you find the best influencers from over 12 million creators, including people who already love and buy your products, so campaigns feel natural and convert better. With its AI-powered marketplace, you can launch campaigns in hours, not weeks, get one-click creator applications, and approve content fast. Upfluence also gives you powerful tools to manage creator relationships, send contracts, generate unique promo codes, ship free products, and pay influencers in any currency with just one click. All your results are tracked in one dashboard, so you always know which creators bring the most clicks, sales, and ROI. Trusted by 1,600+ brands like Netflix, Marriott, Lacoste, Benefit and more, Upfluence makes influencer, affiliate, and creator marketing easier, smarter, and much more profitable.
Summary
| Foundation Year | 2013 |
| Country | 🇺🇸 United States |
| Founders | Vivien Garnès, Kevin Creusy, Alexis Montagne, Yann Metz-Pasquier |
| Tier | Freemium, Paid |
| Platforms | Web Browsers |
| AI Features | AI Influencer Generation, AI Influencer Marketing, Influencer Analytics, Influencer Identification, Influencer Management, Influencer Marketing, Influencer Search |
| Pricing From | $478 Per Month |
| Support | Yes (Emails) |
| Best Used For | AI Influencer Marketing |
| Affiliate Program | No |
| White Label | No |
| API | No |
Gallery
Description
Features
- Influencer Discovery & Search
- Creator Marketplace
- Audience & Influencer Analytics
- Creator Relationship Management (CRM)
- Campaign Management & Workflow Automation
- Affiliate & Promo Code Generation
- E-commerce Platform Integrations
- Payment & Payout Automation
- Tracking & ROI Reporting
Free Plan & Pricing
Refund Policy
5 Ratings
[N/A]
[1.9/5]
5app.ai Rating
[4/5]
AI Review
[4.3/5]
Upfluence is a useful influencer marketing platform with strong search features and good insights into influencer data. It offers smooth onboarding and helpful customer support, although pricing may be high for smaller businesses and some users report slow IT support response. The platform is intuitive once learned and supports campaign management and influencer outreach well.
Sources:- Aws.amazon.com, Capterra.com, Influencermarketinghub.com, Getapp.com
Our Expert's Opinion
[4.2/5]
After testing Upfluence and comparing it with other influencer tools I used before, I feel it is a powerful but not perfect platform. I really like how easy it is to find creators, track sales, and manage payments in one place, and the AI suggestions for creators can save a lot of time. The Shopify and Amazon connections are also very helpful if you run an online store. But sometimes the interface feels a bit heavy, and it can take a while to learn where everything is. The price also makes more sense for bigger brands than for very small businesses. Support and onboarding are good, but you still need to invest time to set up your workflows properly. Overall, Upfluence is a strong tool if you are serious about influencer and affiliate marketing, but it is not a magic button and it may feel complex or expensive for beginners.
Hasan Schaaf
Upfluence is a very useful tool for influencer marketing. It helped me find the right creators quickly and manage campaigns efficiently. The user interface is mostly easy to use, though some parts could be improved. Overall, it saved us time and made outreach smoother.