Summary
| Foundation Year | 2007 |
| Country | 🇺🇸 United States |
| Founders | David A. Steinberg, John Sculley |
| Tier | Paid Only |
| Platforms | Web Browsers |
| AI Features | Customer Acquisition, Customer Growth, Email Marketing, Omnichannel Marketing |
| Pricing From | N/A |
| Support | Yes |
| Best Used For | Email Marketing and Marketing |
| Affiliate Program | No |
| White Label | No |
| API | No |
Gallery
Description
Features
- Data Management
- Messaging
- Activation
- Customer Acquisition
- Customer Growth
- Customer Retention
- Omnichannel Marketing
- Data & Identity
- Agile Intelligence
Free Plan & Pricing
No free plan/trial available for Zeta Global
Refund Policy
5 Ratings
[3.5/5]
[N/A]
5app.ai Rating
[4/5]
AI Review
[2.5/5]
Zeta Global receives mixed reviews. Customers report dissatisfaction with service and payment issues, while employees mention challenges with management and job security. However, users of their marketing platform appreciate its ability to speed up campaign launches and overall effectiveness.
Sources:- Zeta-global.pissedconsumer.com, Indeed.com, G2.com
Our Expert's Opinion
[4.2/5]
After testing Zeta Global, I found it to be a powerful tool with strong AI capabilities that help track and engage customers across channels. The platform combines data management, messaging, and activation in one place, making it convenient for creating personalized marketing. Compared to other tools, Zeta’s data insights and customer targeting are impressive, and the integration of LiveIntent adds value, especially for mobile. However, the platform can be a bit overwhelming for beginners due to its range of features and analytics options, which may take time to learn. Also, while it simplifies many marketing processes, the setup and customization can feel a bit complex. Overall, Zeta Global is a robust choice for experienced marketers looking for advanced features.
Malik Macdonald
Zeta Global is a good company to work for with helpful colleagues and a flexible schedule. The workplace offers opportunities to grow and learn, and compensation is fair. Some challenges exist with team cohesion and company direction, but overall it is a positive environment.